Glossary
Nature positive
A global societal goal to halt and reverse nature loss by 2030, measured from a 2020 baseline, and achieve full recovery by 2050.
“Nature positive” is the nature equivalent of “net zero”. It is closely aligned with the mission of the Kunming-Montreal Global Biodiversity Framework. For companies, contributing to a nature-positive world means avoiding and reducing negative impacts first, then restoring and regenerating nature, and helping transform the systems they are part of (see SBTN’s AR³T framework).
Because the term is popular, it is also vulnerable to greenwashing. Credible claims need to be backed by robust assessment, targets and transparent reporting.
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